047: Not forgetting the face-to-face portion of networking with Tim Cigelske

Tim Cigelske is Director of Social Media at Marquette University as well as an adjunct professor of media writing, social media analytics and an honors seminar on creativity. Tim is the author of the social media guide “Analytics to Action” and does social media consulting and instruction for entrepreneurs and businesses. In his spare time, he does freelance writing, including a weekly blog for DRAFT Magazine about beer and running. He drinks a lot of coffee.


Tell me about the beer and running thing!

·         “I’ve been writing for Draft Magazine for almost a decade and it was probably 8 or 9 years ago and my editor came to me asked me to write for their new website and they asked what I wanted to write about and specialize on in the beer world. I had this flash of inspiration and I thought there’s a lot of beer drinkers, a lot of athletes, and an intersection of those two.”

What are you curious about?

·         “I’m really curious about teaching methods and learning and what has the greatest impact. I think back to when I first started teaching and how I’ve developed and I’m still really interested in seeing what students respond to and what excites them.”


What advice do you have for future new graduates?

·         “This may seem counter-intuitive but I tell every graduating class of seniors to go work in a national park. Go do something that has nothing to do with your job, major, and education so you can explore and learn!”


Share with us one of your best networking stories

·         “When people think of networking they always think of mixers at a bar or event. Growing up, I didn’t have the term networking, what we did was just help your neighbors.”


How do you stay in front of your network or community?

·         “I’ve started to replace some of my meetings with walking meetings. I started inviting people to the Marquette campus to walk around and talk. In a professional sense, I really like the surprise LinkedIn recommendation. I will block off time on my calendar at work to recognize my connections.”


What advice do you have for business professionals looking to grow their networks?

·         “Follow your interests and do what you like to do. I do teaching, advising, work full time, and write on the side and I don’t do that with the expressed consent that ‘These are networking events!” I do them because they’re interesting to me.”


Digital networking or traditional networking?

·         “I don’t think it’s either or, I think in today’s day and age it has to be both. I think for Digital, you can have a larger reach and touch more people but If you really want a larger impact on a person and yourself it needs to be that face-to-face traditional method.


If you could go back 20 years, what would you tell yourself to do more or less of regarding your career?

·         “I kind of came of age when blogging first started but prior to that I was really deep into internships and working at the student newspaper and what’s quote un quote right. I’m glad I did that of course but if I could go back and talk to myself I would say, chill out a little bit. You don’t need to work that many hours or pad your resume that much.”


Who would you love to connect with and do you think you could do it within 6 degrees?

·         “I probably have a very unoriginal answer but I would like to meet Barrack Obama and have dinner, coffee, beer or whatever with him. He has the luxury of being a young retiree who’s done a lot and he seems like someone who has his head on his shoulders and has had a really unique experience.”


What book are you reading right now?

·         “In the fall I teach a seminar called The Art and Science of Creativity and I feel like that’s a class where I Constantly have to push myself so in the summer I get in this manic craze of reading all the creativity books I can. So, right now I’m reading a book called ‘The Dance of the Possible’ by Scott Burkin and I just started ‘Barking Up the Wrong Tree’ by Eric Barker.”


Any final words of advice for our listeners??

·         “Listen to this podcast? But don’t forget the face-to-face!”


You can get in contact with Tim at:

Follow him on Twitter @Cigelske or @TheBeerRunner


Find him on LinkedIn and Snapchat